Demand refers to the amount of time or effort we put into a specific activity.
While it’s always interesting to know how much time we put into something, it’s less interesting when we don’t understand how much time we put into something. For example, a business executive might be putting in a significant amount of time into making a decision. But the person who makes the decision isn’t that interested in how much time they’ve put into the decision. He just wants to get the product out the door.
When we talk about demand, we are talking about how much time someone is willing to put into something, not how much time that something takes.
It’s important to understand that this is the only time when we cant even think about it. So when we have to think about what time to put into something, we don’t have to think about it. When we have to think about it, we have to think about it at least 2-3 times. So even if we can’t think about it, it’s still about 3-4 times.
If we talk about demand, its also the whole point of our work, but its the time to think about the stuff we want to put in. If we don’t talk about the stuff we want to put in, its not the time to think about it.
When we have demand, it means that a lot of work gets done, and that we have to think about it a lot. But if the demand is just a little bit off, we can think about it less and less. So the demand always needs to be a little bit off. This is the kind of demand that is the point of our work, because we want to think about how much demand we put in.
So the demand is the time to put in the work. It’s the time to talk about the stuff we want to put in. People just don’t talk about it unless they put in a lot of work.
A different way of looking at this is that we have to ask ourselves the question, “Why do I want to do this?” Because most of the time, when we decide to work we have a very high level of motivation. But because we have to think about it a lot and work a lot, it’s very difficult to put that into action.
If you’re curious, the demand for our games has been on the rise for a decade or so. This is good for us because it means we are constantly striving to make all the games we want to make, and that means we are constantly moving towards the next step.